23 Jan COCO+CO. provides clients with ‘Cloud Control’
WARD HILL, Mass.—COCO+CO., anticipating emerging trends, is providing clients with more creative influence, greater control and maximum cost savings with the company’s new ‘Cloud Control.’
COCO+CO. clients now have as much control as they wish over advertising, Web and other marketing programs with a new Web- and smartphone-based application. Clients now may use computers, iPhones or iPads to define strategic goals, view projects, review proofs, monitor expenses and track outcomes.
“More than two decades ago, COCO+CO. started a revolution—creating the concept that the many forms of advertising, public relations and marketing were, in reality, only one business function. After all, clients simply seek to send messages to audiences and derive benefits,” said COCO+CO. President and Chief Executive Officer Tim Coco. “Before that, organizations were forced to work with separate vendors and sacrificed control, consistency and efficiency.”
He said, online, mobile and social media have since joined the mix. When the “next big thing” arrives, clients are assured COCO+CO. will properly work it into the tool chest.
COCO+CO. provides strategic corporate communications with an emphasis on brand consistency across media—print, broadcast, online and outdoor. COCO+CO., founded in 1991, may be reached at (978) 374-1900 or on the World Wide Web at www.cocoboston.com.